Tourism Abbotsford is a Destination Marketing Organization that delivers tourism marketing and management on behalf of over 300 marketing partners. Tourism Abbotsford also leads the delivery of Visitor services in our community. We strive to inspire visitors to experience our Handmade & Homegrown community through our commitment to best practices and ensuring our stakeholders and partners have the tools and resources to be successful in providing a high quality visitor experience.

Partner Bulletins

Check back often for announcements, newsletters, RFP’s, and more.


Tourism Abbotsford continues to invest and participate in research to better understand the needs of visitors to our region.

Learning Centre

We’ve gathered helpful tools to help you and your business succeed!

Media Centre

Publications, media info, and an extensive Abbotsford stock imagery gallery.

Annual Marketing Plan

Download Tourism Abbotsford’s annual marketing plan to learn more about our goals.

Five Year Strategy

Learn more about Tourism Abbotsford’s five year overall strategy.

News Releases

Go into our archives to view our past and most recent press releases.