We are Abbotsford’s tourism champions. We lead our industry, inspiring targeted travellers to choose Abbotsford and ‘experience more Abby’ through our strategic marketing campaigns and our visitor engagement programs. We educate residents and their elected representatives on the contribution tourism makes to life in Abbotsford. We advocate for our industry’s needs and for improvements to infrastructure and experiences that visitors and residents alike will enjoy.

Allan Asaph, Board President | Abbotsford Chamber of Commerce Representative
Loren Taves, Vice-President | Circle Farm Tour Representative
Daniel Laverick, Secretary-Treasurer | Accommodation Representative
Kamna Suri, Director | Accommodation Representative
Vik Goraya, Director | Accommodation Representative
Kris Foulds, Director | Arts & Culture Representative
Tanya Curtis, Director | Business Representative
Carilynn Siemens, Director | Economic Development Representative
Rupi Rajwan, Director | Sport Sector Representative